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#1 New York Times, Wall Street Journal and Washington Post Business Bestseller. In *To Sell Is Human* Daniel H. Pink shows that selling isn’t just a job for one in nine Americans – it’s a universal activity. Drawing on social‑science research, he reveals the new ABCs of moving others, explains why extraverts aren’t always the best salespeople, and offers practical tools – from modern elevator pitches to perspective‑taking rules – that help anyone persuade, influence, and motivate in work, school, or home.
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Bibliographic record
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ISBN-10 1594631905 · ISBN-13 9781786891716 · Canongate Books · 2012
Main edition
ISBN-13 9781594631900 · Penguin Random House · 2013-12-03
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